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Are mobile or web surveys best when your data connection dies?

Saturday May 11, 2013

Well, not so. Of course, to access and respond to a web survey system you absolutely must have a internet connection otherwise the web page won’t load. But, perhaps bizarrely, the same isn’t true for all mobile survey apps. While web survey software like Survey Monkey can work on iPads using mobile-enabled websites, at its core it is still a web-based survey system  and therefore it must have an Internet data connection to work. The new generation of mobile survey apps like SurveyMe however are both web-based and native mobile app ready.

What does this mean? Well, for many web-based survey systems there is a double whammy over connectivity. SurveyMonkey, for example, requires the respondent to open an email, click on a link from that email, then wait for a web page to open and a survey page to download. So you have to wait for sufficient connectivity to allow emails to download before you can even get to load the web page. Whereas accessing surveys from SurveyMe, you barely need any internet access at all because the quantity of data that passes to/from the devices with SurveyMe is about the size of a text message. But even when there is no mobile signal or broadband connectivity, SurveyMe’s unique ‘batch’ surveys mean incomplete surveys will remain stored locally on your device in the survey vault to be uploaded when your signal returns. In the meantime, pressing the ‘start again’ button instantly re-loads a new survey for a new respondent. It means that you can keep going when all other devices around you are failing.

New QR Code for StoresBecause of the way mobile technology works, even with a strong broadband signal SurveyMe is always a minimum 10 times quicker to load and complete a survey than an equivalent survey on a web-based system like Survey Monkey.

Scan this QR code to download the app now for free to your smartphone device and set up a free account.

Tags: iPad, Market Research, Mobile Survey, survey, Survey Me, survey software, technology,

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